Market Assessment
Validate your U.S. market fit with comprehensive research, competitive analysis, and data-driven go/no-go recommendations tailored to your company's unique strengths and goals.
What's Included in Your Assessment
We begin with comprehensive market validation to determine if and how the U.S. market is right for your company. This includes competitive landscape analysis, customer research, regulatory review, and go/no-go recommendations.
Competitive Landscape Analysis
Detailed review of direct and indirect competitors, market positioning, distribution channels, and competitive advantages.
Customer Research
Understanding your target customer segments, buying behaviors, market demand, and identify the optimal sales strategy.
Regulatory & Compliance Review
Identification of key regulations, certifications, and compliance requirements for your product, service, or industry.
Go/No-Go Recommendations
Data-driven strategic recommendations with clear next steps and market entry roadmap.
Why Begin With Assessment
There are many pit-falls and risks associated with entering a new market. Our approach ensures you make informed decisions before committing significant resources to your market entry.
Reduce Risk
Identify potential challenges before they become costly problems down the road.
Save Money
Avoid expensive missteps with validated market intelligence.
Move Faster
Clear roadmap means faster execution and shorter time to market.
Gain Confidence
Make decisions backed by solid knowledge and expert guidance.
Our Assessment Process
A systematic approach to validating your market opportunity
Discovery & Scoping
We start by understanding your business, products, resources, aspiration level, and concerns. This helps us tailor the assessment to your specific situation focusing our efforts on the most important areas.
Market Research & Analysis
Deep dive into the competitive landscape, customer segments, market size, trends, and regulatory requirements specific to your industry. This also includes identifying and reaching out to potential key customers for additional validation.
Findings & Recommendations
We synthesize our research into clear, actionable recommendations including go/no-go decision framework and strategic entry roadmap. This includes a detailed analysis of the potential risks and rewards of entering the U.S. market.
Presentation & Strategy Session
Comprehensive presentation of findings with dedicated time to discuss implications, answer questions, and refine your strategy. As we keep you updated on our progress throughout the entire assessment process this session should only include positive surprises(!)
A one-time comprehensive market assessment is expected to take 2-3 months to complete.
Get the critical insights you need to make an informed decision about entering the U.S. market. Our thorough assessment saves you time, money, and missteps. Want to get a foot through the door? This is a great first step in your market entry journey.
Ready to Validate Your U.S. Market Opportunity?
Don't leave your market entry to chance. Get the insights you need to make informed, confident decisions about entering the U.S. market.
Schedule Your Assessment